SELECT COALESCE( yourNullValue , 'NULL') FROM whatever
COALESCE(value,...)
Returns the first non-NULL value in the list, or NULL if there are no non-NULL values.
The return type of COALESCE() is the aggregated type of the argument types.
Source: https://dev.mysql.com/doc/refman/5.7/en/comparison-operators.html#function_coalesce